Earth Hour


“Every year, we countdown together across the globe to celebrate Earth Hour and take one iconic action: switch off the lights. But it is so much more than that. It is a symbol of unity. It is a symbol of hope. It is a demonstration of the power of collective action for our future and the planet's.” Spokesperson, Earth Hour


Earth Hour is a fairly new initiative, providing a moment of solidarity and unity, reminding the world that it’s important to work together to look after the home we all share. In 2022, Earth Hour saw 192 countries and territories coming together to turn off their lights - from landmarks to households, along with virtual concerts, street clean-ups and the planting of mangroves, all dedicated to raising awareness about the issues that the Earth is currently facing, and show how we can all play a part to create a fairer and more sustainable future for everyone on the planet.

In 2023, the plan is to do it all again at 8:30pm on the 25th March - so if you’d like to get involved, you can learn more about what’s going on in your area on the Earth Hour website. But if you’re looking for ways to go beyond the hour, we have something for you that can make a difference to some of the other creatures we share our planet with.

Our work with TUSK has been going on for some time now, and everyone here in the Grant Macdonald London workshop is extremely proud of the creations we’ve conjured up in support of the conservation charity’s work. Their mission, to amplify the impact of conservation initiatives across Africa, has inspired some of our favourite pieces - limited edition masterpieces designed to draw attention to the beauty of the creatures that are under threat across the continent.

In South Luangwa in Zambia, big game including lions are facing widespread poaching, but TUSK are working with Conservation South Luangwa to increase the anti-poaching and animal trafficking prevention services in the area. Our Luangwa Lion is hand-chased with fine details to bring it to life, available in a limited edition run - just 50 of them have been created by our master craftsmen in the Grant Macdonald London workshop.

Rhinos across the world are under threat from poaching, and in Namibia, the Kunene area are fighting back with a long running black rhino project seeking to help the critical black rhino population to recover and stamp down a renewed threat from poachers. TUSK is working to help the Save the Rhino Trust to keep these precious animals safe. Our craftsmen combined state of the art technology with traditional techniques to create a work of art that would not have been possible twenty years ago.

We have named our elephant after the Chyulu Hills in Kenya, where East Africa’s largest population of elephants is under constant threat from poachers in search of ivory. TUSK has been working with the Big Life Foundation, to conduct monitoring and anti-poaching, leading to a dramatic decline in poaching since 2010. Made from solid sterling silver, these elephants are almost as beautiful as the living cousins who inspired them.

For a limited time, each of these animals is available in miniature, thanks to the breathtaking skill of our master craftsmen. Reducing the scale of each of our TUSK creations without losing the details which bring them to life. When you purchase anything from our TUSK collection, we’ll donate 20% from the sale of each piece to the charity we’re so proud to support.


Celebrate Earth Hour this year with a donation to TUSK - 20% from the sale of each piece from our TUSK collection will be donated to support vitally important conservation work in Africa

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